What’s On Our Desk

Ever wondered what fuels a social media manager’s day? At Sunny Socials, our desks are where strategy meets creativity, and organisation meets inspiration. Here’s a glimpse of what’s on our desks—and how each item helps us craft amazing content, support our clients, and keep our workflows running smoothly.

1. The Essentials: Laptop, Notebooks & Planners

Our laptops are the heart of our work, connecting us to design tools, client messages, analytics, and, of course, social media platforms. But even in a digital-first world, there’s something special about pen and paper. Our notebooks are filled with quick ideas, creative thoughts, and sketches. And our planners? They’re the backbone of our scheduling, helping us track everything from client meetings to project deadlines. You can shop yours here!

  • Tip: Keeping a physical planner or notebook can help balance digital and analog work. Jotting down ideas by hand can even boost creativity!

2. Content Calendars and Strategy Sheets

Every great social media strategy starts with a plan, and for us, that’s where our content calendars and strategy sheets come into play. These tools outline our posting schedules, client content themes, and campaign goals. They’re our roadmap, ensuring we stay on track with each client’s goals and seasonal trends.

  • Tip: Even if you’re managing your own social media, creating a monthly content calendar can help organize your posts and keep you consistent.

3. Design Tools & Visual Inspiration

A key part of our job is creating visuals that capture attention and convey the right message. To do that, we rely on design tools like Canva, along with an inspiration board of color swatches, brand imagery, and trending content examples.

  • Tip: Inspiration boards can give direction to your content and keep your brand’s visual style consistent. Try creating one digitally with a Pinterest board or a simple folder on your desktop.

4. Analytics Dashboards

Tracking performance is crucial to understanding what resonates with audiences. Our analytics dashboards show us what’s working, what’s not, and where we can improve. Whether it’s engagement rates, reach, or click-throughs, these metrics provide the insights needed to adapt and optimise.

  • Tip: Keep an eye on your engagement rates and top-performing posts to understand what your audience loves and wants to see more of.

5. Coffee Mug and Water Bottle

No desk is complete without a few essentials to keep us hydrated and caffeinated! Coffee powers our mornings, while water keeps us refreshed and focused through busy afternoons. A healthy hydration routine is key to staying energised and focused throughout the day.

  • Tip: Regular breaks for a drink can boost productivity and help you step back to see the big picture when you’re deep in a project.

6. Headphones & Playlists

Whether it’s for a focus-boosting playlist, client calls, or blocking out distractions, our headphones are an essential desk companion. Music and white noise can help us zone in on our work, especially when creating content or brainstorming new ideas.

  • Tip: Try using instrumental playlists or ambient sounds to enhance focus without distracting lyrics or sounds.

7. Vision Boards & Motivational Quotes

Every desk needs a little inspiration. For us, it’s our vision boards and motivational quotes that remind us of our goals and keep us grounded. Seeing client success stories, business milestones, and our own creative achievements helps us stay motivated and aligned with our mission.

  • Tip: Personalise your workspace with visuals that represent your goals, whether it’s a vision board, inspiring quotes, or even photos of places or projects that motivate you.

8. Sticky Notes and To-Do Lists

To stay organised, we’re big fans of sticky notes and to-do lists. They help us break down tasks, prioritise work, and keep track of all the little things that need to get done. Plus, there’s something satisfying about checking items off at the end of the day!

  • Tip: Use sticky notes to keep track of your daily goals or quick reminders, and keep them visible for an extra productivity boost.

What’s On Your Desk?

Our desks are more than just workspaces; they’re creativity hubs filled with tools and resources that help us deliver the best for our clients. Whether you’re a fellow social media manager or a small business owner, setting up your desk with purpose can make a huge difference in productivity, focus, and inspiration.

So, what’s on your desk? We’d love to hear about the items that fuel your productivity and inspire your day!

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The Power of Consistency: How Regular Posting Drives Social Media Success

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Maximising Engagement on Social Media: Tips for Small Business Owners